Amazon Prime Day 2018 Kitchen Deals

Keep this cheat sheet on hand for navigating the best day of the year

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Christmas in July: kind of a made-up holiday we only half-heartedly celebrated—that is until Amazon unleashed Prime Day, its online flash sale with deals just as good as those on Black Friday.

This year, the event will begin on Monday, July 16, at noon PST, and run through Tuesday, totaling a full 36 hours with more than one million deals to take advantage of. Of course, this time last year, Amazon hadn't yet swooped up one of America's most prominent grocery stores, but now that it has, 2018 Prime Day will expand to your local Whole Foods.

"This is Whole Foods Market's first Prime Day and we're taking the shopping experience to the next level," John Mackey, Whole Foods' CEO, says in a statement. "Between our exclusive deals and special Prime Day offers, you're not going to want to miss out on these savings." 

Whether you're looking to replenish your pantry on the cheap or convincing yourself of how much you do deserve that Vitamix, it can admittedly be easy to spend hours flipping through pages of products versus actually snagging deals. Here's your guide to navigating the online mega sale.

The main event doesn't technically begin until next week, but if you're already a Prime member, you can start taking advantage of select deals right now. We suggest keeping both the Prime Day and Home & Kitchen pages bookmarked. 

 You don't have to be behind the computer to get deals either: Head to Whole Foods and spend $10 between now and July 17, and you'll receive a $10 credit to your Amazon account to use on Prime Day. Whole Foods will also be highlighting exclusive offers on select ingredients throughout its stores. 

Keep Amazon's mobile app handy, as you can sign up for alerts on specific deals right before they start. Meanwhile, you'll find the biggest discounts on Amazon's own devices—meaning if you've yet to pick up an Echo for your kitchen, now's the time.

New this year is Prime Day Launches, a selection of the latest products available only to members for a limited time, starting now.  

We'll be highlighting the best kitchen deals throughout the week leading up to Prime Day, so keep checking back here for updates on our favorite gadgets, tools and appliances.