2 Of Costco's Best New Kitchen Items In 2026 Brew The Same Drink By Different Methods

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Coffee lovers can have wildly different ideas of what "convenient" at-home brewing means. Some prefer making a full carafe of coffee with one button and almost zero fuss, while others want a machine that grinds fresh whole beans, delivers robust espresso pulls, froths milk, and builds pro-level cappuccinos with no barista skills needed. Those significant variables help explain why two very different coffee makers landed on our list of Costco's 14 best new kitchen items of 2026. 

The De'Longhi Magnifica Plus Fully Automatic Espresso Machine and the SimplyGood Plastic Free Blooming Coffee Maker both earned a spot in our 2026 roundup, which considered products that were either brand-new, newly available at Costco, or upgraded versions of familiar items, along with customer feedback. It's important to note that while each of these machines delivers drinks made from coffee beans, the similarities mostly end there. 

SimplyGood takes a streamlined approach to drip brewing, while De'Longhi automates an entire menu of espresso-based drinks. The price of each machine reflects the differences as well: Costco currently lists the SimplyGood option at about $300 and the De'Longhi Magnifica Plus at around $1,000. Following is a deeper look at both machines and why each stood out, despite taking such different routes to produce the beloved morning cup.

The SimplyGood coffee maker offers the more straightforward brewing option between the two machines, which is likely a large part of its appeal. Instead of trying to recreate a prolific coffee-shop menu, it focuses on quickly making a full pot of drip coffee while keeping plastic and aluminum out of contact with the brewing water. It instead employs materials such as borosilicate glass, stainless steel, and silicone. 

The 40-ounce machine can brew up to eight cups in around six minutes while maintaining a brewing temperature between 195 and 205 degrees Fahrenheit. But a major defining feature is the optional "bloom cycle" that wets the coffee grounds for a short period before the full-on brew takes place. This allows trapped gases to escape, resulting in even water saturation, better extraction, less bitterness, and fuller flavor. Many coffee lovers understand what it means to bloom coffee, but this machine does it automatically. 

Those features help explain why the SimplyGood machine deserves a place on our 2026 list of best new Costco products — but customer response matters as well. If you've wondered whether plastic-free coffee makers are worth the investment, reviewers of this machine seem to think it is. Along with other similar comments, one reviewer on Costco's website credits the stainless steel and glass materials for "a substantial difference in taste." Another mentioned the desire for a programmable option, which is now a feature in the company's newer machine (at a considerably higher cost). 

The De'Longhi Magnifica Plus takes pretty much the opposite approach of the SimplyGood brewer. Instead of specializing in one style of brewed coffee, it automates the processes of making all the espresso-based drinks you'd find behind a professional espresso bar. That includes 18 one-touch recipes, including espresso, Americano, cappuccino, flat white, latte macchiato, iced coffee, and other coffee and milk-based beverages. It also features four drink sizes and five intensity settings.

Beans go into an integrated conical burr grinder with 13 grind settings, while the LatteCrema system froths dairy milk or plant-based alternatives using one of three foam texture choices. That level of automation was a big factor in how the Magnifica Plus stood out in our original 2026 roundup. It's is obviously a bigger investment compared to the SimplyGood machine, but it's also doing considerably more to customize drinks for a wider array of java-loving palates. 

Though complex in the intricacy of drink customization, reviewers have also praised how simple it was preparing the different coffees. One customer on the Costco website praised its "versatility, simple touch screen and of course style," while another appreciated the "superb interface and programmability for each individual drink." On the manufacturer's website, the Magnifica Plus currently holds a 4.6-star customer rating based on 772 reviews, though a notable number of buyers did mention some problems with the machine's operation or reliability.