Dining

Ben & Jerry's Is Entering the Light Ice Cream Game

Watch out, Halo Top
Ben & Jerry's Light Ice Cream
Photo: Ben & Jerry's

To that one friend of yours who claims life is all about compromise—just hand them a pint of Ben & Jerry's new Moo-Phoria ice cream and tell them to go to town. 

Coming soon to grocery stores nationwide, the new flavors from the Vermont creamery have it all: the taste you'd expect from the maker of Half Baked, but with a calorie count you won't have to turn a blind eye to, including 60 to 70 percent less fat. Pick up Caramel Cookie Fix (vanilla with salted caramel swirl and shortbread cookies), the PB Dough (chocolate ice cream with meteors of peanut butter cookie dough) or the midnight snack-appropriate Chocolate Milk & Cookies (chocolate and vanilla ice creams swirled with chocolate chip cookie chunks).

"We're excited to have an incredible new option for our fans who say they can't be trusted with a pint of Ben & Jerry’s in their freezers," Dena Wimette, Senior Innovation Manager says. That being said, we're lucky these new flavors don't also come in quart sizes. 

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