Counter Couture

Boxed wine gets highbrow treatment

You'd rather stay sober than be caught with a box of Franzia.

But there's a new boxed wine in town, and it's one that even the most serious oenophiles would proudly display.

Made of sustainably harvested wood from a forest in Bordeaux, the box–created by French importer Wineberry–holds four bottles' worth of Domaine Le Garrigon, an organic, biodynamic Côtes du Rhône red.

The wine is a fruity, silky Grenache-Syrah-Carignan blend that begs to accompany cured meats, cheeses and anything off the grill (think: picnic). And once open, it stays fresh for up to six weeks.

Wineberry now has six wood-boxed wines in its portfolio, all from small French wineries, all grower-produced. The vintners have embraced the case as a new frontier in freshness and convenience–not to mention a reduction in carbon footprint, because of the smaller shipping size.

And there's a reduction in price, too; the equation works out to four bottles for the price of three.

The Domaine Le Garrigon box hit Chicago last month; get it (for $67) at Provenance Food and Wine, where the bottled version is a best seller.

Local distributor Novovino has a second box in stock–the 2007 Bordeaux Château Moulin de la Roquille–that's not yet available on Chicago shelves. Head to your favorite wineshop, tell them you want to rock the box, and Novovino promises to deliver the goods the next day.