International Delight's New Iced Coffee Is Inspired By A Popular Dessert
International Delight carries a flavor-packed reputation in the ready-to-drink beverage world, churning out countless bottles of creamers and iced coffee drinks sold across the United States. Launched in the 1980s with only single-serve creamer cups, it became the first U.S. company to offer liquid, flavored, nondairy coffee creamers, according to International Delight history. It took another three decades to create its iced coffee drinks, dropping them on the market in 2013. Will the latest flavor be a new fan favorite?
There's a lot of competition to reach that status among the International Delight iced-coffee siblings, with nine flavors currently packed into 64-ounce sharing-size cartons or a select few in 15-ounce pop-top cans, noted on the company website. Some are collaborations with household names like Oreos, Hershey's, and Reese's, while others hold true to classic flavors such as vanilla and mocha. The new iced-coffee product, announced in a press release, falls somewhere in between.
Sweet and spice unite
Iced coffee lovers fall into two basic categories: the purists who want to actually taste their coffee, and those who ask, to use phrasing by International Delight, "what's all this coffee doing in my coffee?" In other words, the more flavor, the better. The new iced coffee flavor is designed to appeal to those who are fond of spicy baked goods: It's Cinnamon Churro (via the press release).
Inspired by the fried cookie-like dessert made famous by Mexican chefs and restaurants, the International Delight Cinnamon Churro iced coffee isn't the only product to meld the flavors of coffee, cinnamon, and sugar. The New England Coffee company came up with a way to infuse roasted coffee beans with the cinnamon churro taste, offering it in a limited-edition batch that completely sold out. But International Delight makes it much easier to get that taste, packaging it in ready-to-drink 64-ounce cartons.
Like all International Delight iced coffee concoctions, the Cinnamon Churro contains milk, cream, and cane sugar, preferred over beet sugar by some consumers due to the use of GMOs in about 95% of U.S. beet-sugar seeds, per Indiana Sugars. The coffee is real too, as is the caffeine content. Per the company FAQ information, it contains 55 to 65 milligrams of caffeine in an 8-ounce serving. Thanks to International Delight being part of Danone North America, people can find the Cinnamon Churro ice coffee drink in major supermarket chains, local corner grocers, and cafeterias.